Tuesday, March 1, 2011

Range Fuels finds its voice

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Khosla and Aldous letters demonstrate why Range Fuels should have had a full-time communications department.

As George Wallace said to Jesse Jackson, "You've got to put it  down where the goats can get it."  If Range had kept everybody informed at every step, with Soperton being the target audience, they may have promoted a better understanding. 

Read their letters to the Wall Street Journal:


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